Affordable Price

Affordable Price

2006

We wanted to develop a price promotion in a typical McDonald’s way. So we came up with a concept which had the typical twinkle in the eye: “It can be more expensive to stay at home… Than going to McDonald’s”.

EDAP CanEDAP Shower

Golden Hammer: shortlist
Eurobest: shortlist
Hipnozis: 1st prize
Cresta Awards: finalist
ADCH: Bronze